Kazakh Food Chains Improve Service Together with Us
In order to improve service quality, chains of cafés and restaurants in Kazakhstan are using 4Service Mystery Shoppers. Due to this cooperation with 4Service, service standards in cafés and restaurants are better met and achieved more often, which has a positive effect on the image of the companies, their revenue, and market share.
Service assessments by Mystery Shoppers mainly cover four major cities: Almaty, Astana, Aktobe, and Atyrau. Every month 4Service Mystery Shoppers make several visits to different chains of restaurants in each of the cities involved in our projects.
According to the findings of our research, cooperation with 4Service has improved service quality in the cafés and restaurants of Kazakhstan. For example, according to customer assessments, service standards compliance in Fudzi restaurant have increased by 7% since monitoring began. We’ve been working with this restaurant for more than 6 months; we have carried out 78 visits and we’ll continue to do so. Therefore, customer satisfaction with service quality in the restaurants of Kazakhstan will continue to grow.
By visiting cafés and restaurants in Kazakhstan to assess interior, cleanliness, menu, food quality, and other parameters, 4Service Mystery Shoppers have a socially important mission - to increase service quality throughout the world. In addition, such assessments greatly contribute to the development of our clients and their income growth, since they multiply the number of regular and new customers and build up a positive image for cafés and restaurants.