In the name of Service!
INTERNATIONAL MARKET RESEARCH CUSTOMER EXPERIENCE MYSTERY SHOPPING
“One victory is good, but two victories is even better!” – this was the motto of 4Service Group during participation in the prestigious HR-Brand Award 2014. After receiving the first prize in category “World” of HR-Brand Award Ukraine 2014, 4Service Group gained victory in the same nomination in the Russian version of the event.
The total number of service audits conducted by Mystery Shoppers working with the international company 4 Service Group has reached 1,000,000.
4Service has been improving service quality in service companies of the Republic of Kazakhstan since October, 2009. More than 22 000 mystery shoppers in 75 cities allow us to fulfill the most ambitious projects from Almaty to Kostanay, from Astana to Atyrau.
4Service Scheduling has been helping to improve service quality across Europe in partnership with mystery shopping agencies, since 2011, and gaining an increasing reputation as one of the most innovative and dynamic mystery shopping providers for agencies, as evidenced by our very fast growth trend.
4Service “live” call-center is a unique tool for conducting telephone surveys. During “live” call-center surveys respondents communicate with specialists, who act according to a specific scenario and find individual approach to each respondent. Their objectives are market research, customer retention, increasing customer loyalty and attracting new customers.
The way how a shop-assistant addresses the client is the first thing that draws customer’s attention. The further interest to the product and the desire to make a purchase will largely depend on this first impression. That is why, for shop managers it is crucial to know what kind of greeting their clients prefer.
Standards of service are the minimal requirements that employees of service companies need to fulfill in order to provide quality service. However, it often seems that customers do not really care about such elements of service as a smile, greeting or employee’s politeness, and their main goal is to get through with the purchase as quickly as possible and go back to other tasks.
On November we have opened a sales and client support office in Baku, the capital of the Republic of Azerbaijan.
On December , 10-11th , 4Service team visited Cologne (Germany), the city which is the birthplace of the first perfume industry in Europe, as well as the site of one of the greatest and highest cathedrals in Europe.
On December 5, as part of the project «Ukraine HR-Brand Award 2014», the first practical conference of HR-branding took place. The main goal of this event was to promote nominee projects as well as to share experiences among employer-branding professionals.
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